Built to Win

Results in as <br> little as 5 minutes*
Results in as
little as 5 minutes*
Up to 100% Gray coverage*
Up to 100% Gray coverage*
shampoo-like application
shampoo-like application

QUICK COLOR CONFIDENT YOU

Quick, convenient gray coverage for your at-home routine.

Find your shade
Simple steps

GRAY COVERAGE MADE SIMPLE

PREP
1

PREP

Prepare your hair and protect your skin.

PUMP & MIX
2

PUMP & MIX

Mix your color formula until smooth.

APPLY
3

APPLY

Apply evenly from roots through lengths.

PROCESS
4

PROCESS

Allow your color to fully develop.

RINSE
5

RINSE

Rinse thoroughly and reveal your result.

Choose Your Shade

Find the shade that works best for you.